32247 Coronation Dr., Union City
Site Conditions
Results of Our Work
T’was the Night Before Christmas Eve …
Other agents say to sell during the “magical time” of spring or summer. And we say humbug. Profits are not seasonal. They’re based on careful planning and our best practices—prep the home to attract the most buyers, market like crazy and set the price to generate competitive bidding.
Here, great pride was wrapped up in the family home of 40 years, and the executor and his siblings were determined to honor their parents’ hard work as they sold the property.
Termite damage had to be repaired. Craig also advocated for roof and sewer lateral remediation along with resurfacing to make the home move-in ready for the targeted demographic—families with children.
The home launched Sat., Dec. 19 with offers due in four days. Despite the holidays, pandemic and short timeline, buyers scheduled 80 individual tours. The outcome—14 offers, the best from a young family.
Our clients rely on our solid advice and strong track record to justify their actions to parties in a trust, probate or family dispute. And they’re relieved and delighted when we deliver multiple offers.
Kitchen (before)
The kitchen suffered from the warm colors and mismatched patterns of the 1970s.
Kitchen (after)
Relief for the eyes—stainless steel, wide-plank flooring, classic quartz countertops, a single-stem brushed nickel faucet with undermount sink for the cool, restful palette buyers prefer.
Living Room (before)
The living room was less than inspiring.
Living Room (after)
A new feel with wide-plank flooring, fresh paint, a new fireplace identity and select staging. The popcorn ceiling remained, saving the estate $9,000 and the hassle of permits and intrusive inspections.
Bathroom (before)
My favorite part of the bathroom, beyond the uniquely shaped plastic molten countertop, was the toilet seat sweater.
Bathroom (after)
We pulled off a modern, fresh appearance with a minimal investment.
Breakfast Nook (before)
The breakfast nook was consistent—dark and drab.
Breakfast Nook (after)
What a difference with a brighter light, fresh paint, a splash of color and a more open space.
Master Bedroom (before)
The master bedroom and the other two bedrooms were primarily brown and lacking spark.
Master Bedroom (after)
Just a little brown, but with a lot more light and pep, created a pleasantly contemporary room.
En Suite Bath (before)
The en suite bath needed a good dose of updating and refreshing, including saying goodbye to the terrycloth toilet seat cover!
En Suite Bath (after)
Fresh paint, a view desk and a nice seating area convinced buyers this perch was worth the effort. Buyer response was overwhelmingly positive.
Living Room (before)
We started with a dark, dreary living room/dining room/family room.
Living Room (after)
The space became very inviting with crisp paint and furnishings, plus the flooring we used consistently in the home.
Stay up to date on the latest real estate trends.
October 19, 2023
The Sputtering Real Estate Market: We targeted buyers who would be willing to compete for the home-expanding families. They'd love the neighborhood and the home's many… Read more
February 13, 2023
The Thanksgiving Offering: Around Thanksgiving, Craig met two sisters who had inherited their 1950s-era family home. The 5-bedroom, 2-bath house, adjacent to McLaren P… Read more
February 9, 2023
No Need to Wait for Spring: The sellers had two adorable, very active small children. So no surprise, the home looked lived-in damaged hardwood floors, loud child-them… Read more
February 9, 2023
Out-of-State Sellers Face Damaged Rental Property: The owners, an out-of-state elderly couple, planned to sell this rented property in a 1031 exchange. But the tenants… Read more
January 21, 2023
The Realtor to Friend Crossover: In 2011, Craig represented these clients when they bought the duplex, in poor condition with a difficult layout. But add imagination a… Read more
January 21, 2023
Upgraded Property for Half of Budget Other Agents Advised: To sell this four-floor Glen Park home, we targeted families with children, work-from-home couples and dog l… Read more
July 22, 2022
Out-Of-State Sellers Take The Harder Route: This Daly City family home had been converted to a rental and went untouched for years. The owners, living in the Midwest, … Read more
July 21, 2022
A Neighborhood Record Sale Price: The out-of-the-area owners had rented out this home for many years. They were surprised at how tattered the property was once the ten… Read more
July 8, 2022
Time to Sell and Buy Outside the City: Craig had sold this lower-level condo in the Mission District to the same couple almost 10 years ago. Now they wanted to move ou… Read more
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